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It’s important to be upfront with the stage and total goal before anything else.

What are you looking to raise and what round is this for you?

Focus on the MOST IMPORTANT milestones. You can try and go raise $10M to ‘fully fund the business’ but no investor is going to write a check for Milestones A - Z. Focus on your 2-3 most important, evaluate how much that’ll cost you, and start there.

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